VNG Career Site Header
VNVIE

Chia sẻ việc làm

  • Logo Footer
  • Logo Footer

Công việc liên quan

Tìm công việc

Digital Marketing Executive

OfficialMarketingDigital Marketing24-GS3-1778
locationtp.hồ chí minh
Xem mô tả bằng
Tiếng Việt

Mô tả công việc

As a Digital Marketing Executive at a Game Publishing Studio, you are responsible for the performance and success of paid advertising campaigns across various platforms by leveraging user insights accurately, including:

  • Plan, execute, and manage multiple digital marketing campaigns across various platforms including Facebook, Google, TikTok and Apple Search Ads.
  • Assist in developing and implementing user acquisition strategies to drive high-quality installs and maximize user engagement.
  • Monitor, analyze, and report on digital campaigns using analytic tools and internal tracking systems.
  • Develop and implement effective digital marketing strategies to drive traffic, engagement, and conversions.
  • Collaborate with internal departments and partners to ensure the execution of digital marketing activities as planned.
  • Stay updated on the latest digital marketing trends and continuously refine marketing strategies.
  • Conduct market research to identify new opportunities and optimize current marketing efforts.
  • Manage the budget for digital marketing campaigns and ensure cost-effective spending.
  • Handle any other responsibilities assigned by the line manager.

Yêu cầu

  • Comprehensive understanding of Facebook, Google, and TikTok advertising (minimum of one year of experience).
  • Proven experience in developing and executing user acquisition strategies and optimizing campaign performance.
  • Strong analytical skills with the ability to interpret complex data and identify actionable insights to assess campaign performance.
  • Experience with digital marketing tools such as Google Analytics, Facebook Ads Manager, and other Mobile Measurement Partners (MMPs).
  • Proven ability to manage multiple campaigns simultaneously and meet tight deadlines.
  • Understanding and passion for the mobile gaming industry is a plus.
  • High sense of responsibility, honesty, and confidentiality.
  • High level of ownership and accountability for delivering outstanding results.
  • Hard-working, diligent, and meticulous.
  • Strong logical and critical thinking skills.
  • Ability to work independently and efficiently.
  • Excellent communication and teamwork skills.